Population Services International

Consultantcy for Health Product Marketing & Promotions in Francophone West Africa

Posted Date 3 months ago(4/4/2024 4:33 PM)
Job ID
2024-3820
# of Openings
1
Category
Technical Health Areas
Position Location: City
Cotonou
Region
Population Services International
Position Location: Country
Benin

 

Click here to view the full RFP

Cliquez ici pour voir le document complet en français

POPULATION SERVICES INTERNATIONAL (PSI)

A REQUEST FOR EXPRESSIONS OF INTEREST (EOI)

FOR PRODUCT MARKETING & DETAILING IN FRANCPHONE WEST AFRICA

TO PROVIDE: Product Marketing & Detailing for a portfolio of health products in Benin & Cote d’ Ivoire beginning July 1, 2024 with expansion plans beginning Q4 2024.

ISSUE DATE: April 8, 2024

DEADLINE FOR SUBMISSION OF EOI & SIGNED NDA: April 26, 2024
EMAIL ADDRESS FOR EOI & SIGNED NDA SUBMISSION: James Ayers, jayers@psi.org

REQUEST FOR PROPOSAL WILL BE SHARED WITH INTERESTED VENDORS BY: April 29, 2024

 

Introduction

PSI is a non-profit organization working to improve the health of poor and vulnerable people in developing countries. PSI has an annual budget of $500+ million, offices in 60+ countries, and 8,000+ employees. Country offices are supported by 200+ staff providing services in programmatic and administrative areas. Collectively this group is referred to as “Global Services”, though most staff are based in Washington, D.C. Global Services is divided into four “cones” which encompass over 20 departments. For further information on PSI’s size, scope, structure, and strategy refer to www.psi.org.

 

SCOPE OF WORK

 

BACKGROUND

In Francophone West Africa, PSI is building a regional business model to market and distribute a portfolio of health products including contraception, medication abortion, and other over-the-counter and prescription drugs and products.  In this region, PSI operates through a French distribution platform, TEDIS, and is seeking an in-country promotional partner to provide marketing and medical detailing to healthcare providers based in health facilities, and pharmacies.

 

Marketing includes conducting special meetings or events at professional gatherings, health facilities and pharmacies.  Detailing includes one-on-one visits or small group trainings with healthcare providers from facilities, and pharmacies.

 

THE ASK

This search is for a marketing and detailing partner in Benin and Cote d’ Ivoire, though there are near-term expansion plans for additional countries that will be shared with vendors who are invited to the next phase of this process.  Therefore, PSI is searching for a firm that works throughout the region, well beyond Benin and Cote d’ Ivoire.

 

The current product portfolio is limited to misoprostol and a combination pack of misoprostol and mifepristone, though there are also near-term plans for new products, which will be shared with vendors invited to the next phase of the process.

 

OVERVIEW OF PROCESS

After the receipt of EOIs and signed NDAs by April 26, 2024, PSI will make a short list of potential partners and send them details about the current business, as well as the near-term and long-term plans for country and product expansion.  With this information, interested vendors will prepare and submit a technical and financial proposal by May 20, 2024. 

 

BUSINESSSS INFORMATION FOR INITIAL EOI

 

 

Benin

Cote d’ Ivoire

Misoprostol

Registered & In Market

Registered & In Market

Combination Pack

Registered & In Market

In process of registration

Market Position

Dominant in both categories

Also supplies public sector

New entrant to misoprostol market

Only sells to private sector

 

 

 

Language

All documents submitted in response to this RFP, as well as all correspondence in connection with the RFP, shall be in both the English and French language.

 

Clarifications

Any questions or clarifications about the EOI, the upcoming RFP, the overall process, etc., should be submitted along with the EOI letter and signed NDA before the deadline indicated on the cover page. PSI is under no obligation to consider or respond to questions that are not received by that date.

 

Contents of the EOI

To express interest in the upcoming RFP, potential vendors should include the following in their EOI:

  • Description of the Company, its size, and geographic footprint, both nationally in Benin and Cote d’ Ivoire and regionally throughout Francophone West and Central Africa.
  • Summary of the Company’s qualifications and experience with the activities described in the scope of work.
  • Describe any current or past relationships the Company may have with PSI and if it is a potential conflict of interest.

7.0 Bid Submission

All proposals must be in writing, in both the French and English language, and signed and dated by an authorized employee of the Bidder. They may be emailed as shown on the EOI cover page. #li-remote #li-lm1

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